YouTube is the second largest website in the world, with over 2 billion monthly active users. That’s a pretty big audience, and it’s one that businesses can’t afford to ignore. YouTube marketing can be an extremely effective way to reach potential customers and promote your products or services.
YouTube marketing can help you build brand awareness, generate leads, and drive sales. And best of all, it’s relatively affordable and easy to start. So if you’re not already using YouTube to market your business, now is the time to get on board. YouTube marketing can help you achieve your business goals and take your business to the next level.
Let’s look at some of the benefits of YouTube marketing, as per William D king.
William D King’s Top Benefits of YouTube Marketing
Heavy Traffic
YouTube is a heavy hitter when it comes to website traffic. With over 30 million daily visitors and 300 hours of video uploaded every minute, YouTube has a lot to offer users. And YouTube isn’t just a website people visit for leisure; 68 percent of users say that watching videos makes it easier for them to make purchasing decisions.
That’s because people can learn about products and services without having to leave the comfort of their own homes. Plus, with localized versions of YouTube in countries around the world, businesses can target specific markets. William D king says that no matter what your business goals are, YouTube marketing is worth considering.
Better Visibility
YouTube marketing can be a great way to improve the visibility of your website. By getting other websites to embed your videos, you can increase the number of potential customers who see your content.
Additionally, by associating your website with your YouTube channel, you can make it easier for people to find your videos. Finally, by sharing your videos on other social media platforms, you can reach a wider audience and further improve your visibility.
By taking advantage of these strategies, you can ensure that more people see your videos and learn about your website.
Helps Build Email List
William D King believes that if you’re looking for another reason to use YouTube for marketing, look no further than email list building. By adding annotations and cards to your videos, you can easily direct viewers to sign up for your email list.
You can also offer lead magnets, such as free eBooks or downloadable resources, in exchange for an email address. And of course, you can always run ads that encourage people to sign up for your email list. So if you’re not already using YouTube to build your email list, now is the time to start!
Higher Conversion Rate
If you’re looking for a reason to start using YouTube as part of your marketing strategy, here’s one: a higher conversion rate. A recent study found that including a video on a landing page increased conversion rates by 80%.
That’s a huge jump! And it makes sense when you think about it – a video is more engaging and informative than text alone, so it’s no surprise that it would lead to more conversions. If you’re not using video in your marketing, you’re missing out on a powerful tool that can help you get more leads and close more sales.
Concluding Thoughts
YouTube is a powerful marketing tool that should not be ignored. It has the ability to reach a large number of people and can help you build brand awareness for your company or product. In addition, it can also help you generate leads and sales.
If you’re not currently using YouTube as part of your marketing strategy, now is the time to start. Contact us today to learn more about how we can help you use this popular platform to drive results for your business.